I get the feeling that the word “can’t” is simply not in Christi Coors Ficeli’s vocabulary. And while beer – Coors, to be precise – may be in her DNA, wine is definitely in her soul.
After spending time in the wine business with Gallo Wines, Christi was bit by the wine bug. But she really had her “ah-ha” moment in 2002 while sipping a glass of T-Vine Contra County Grenache at the bar in Bistro Jaunty in Napa. She turned to her fiancé Dave Ficeli and said, “One day, we’re going to do this.” At that moment, they both knew that they wanted to settle down in Napa Valley, make wine and raise a family.